Gaming the Audience: Reaching Consumers in Games, VR and Interactive Entertainment

Finding an audience requires more than deploying your content to a digital store front, with self-distribution open to all how do content producers approach the market and what do they need to do to build an audience and turn their creative endeavours into a commercial success. This session will focus on the operational aspects of publishing Games, VR & Interactive Entertainment and give insight in to how commercial decisions are made for high tech entertainment products.


Kitty Crawford (Chair)
Anil Mistry
Peter Chapman
Claire Sharkey

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